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« How 2D code scanning fits into mobile marketing | Main | Official press release of ScanLife 2D code scanning availability through Sprint »
Thursday
Nov202008

Mobile Discovery Teams with Publicis / VivaKi

DateThursday, November 20, 2008 at 10:30AM

I've worked a bit with David Miller and Mobile Discovery. This looks to be good news for them.

While MD was pushing hard for 2D codes, enabling and consolidating multiple response mechanisms should be a pretty good play. It will be interesting to see how the "execution" phase comes together.

Mobile Discovery VivaKi press release

AuthorLaird | Comment3 Comments | |
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Reader Comments (3)

Mobile Discovery decided to remove all the Scanbuy trial information from their website.
December 15, 2008 | Unregistered Commenterdlethe01
Not sure what you mean unless they went back in and altered press releases, etc. They still talk about Case Western and other activities where Scanbuy was involved.

I don't recall what, if anything, they had posted that included Scanbuy in the past.
December 16, 2008 | Registered CommenterLaird
Hi Laird,

Have you seen this video:

http://www.bnettv.com/player.php?id=1986

Diane Strahan of Neustar, Robert Danish of NeoMedia & David Miller of Mobile Discovery discuss the 2D barcode ecosystem and what role each of their companies play in making this technology standard practice.

In September, NeoMedia and Mobile Discovery announced that they had formed a strategic alliance to fast-track 2D code proliferation.

Best regards
December 17, 2008 | Unregistered Commenterstreetstylz

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